Finnair’s loyalty program flies into a new era with Avios - Actualité - IFSMAG.com
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Finnair’s loyalty program flies into a new era with Avios



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Finnair will renew its Finnair Plus loyalty program by introducing Avios as its new loyalty currency in early 2024.

Partnering with IAG Loyalty to adopt Avios will bring new opportunities for existing and new Finnair Plus members to collect and use the program’s new loyalty currency.

The Finnair Plus program will also move to a new spend-based platform.

The program will feature new milestone benefits to enable members to receive extra rewards, such as additional upgrade benefits, when reaching certain point limits within their existing tier.

And as an extra incentive to join the Finnair Plus program, its members will now also receive complimentary internet access for messaging as a new benefit on Finnair’s short-haul European flights operated with the narrow-body Airbus fleet, regardless of their tier status.

Finnair will also invest in new, more spacious lounge premises on the Schengen side of Helsinki Airport, Finnair’s home hub. The lounge will move to new premises in 2024 and feature a dedicated area for top-tier members. The current Schengen lounge will continue to serve customers until the new lounge opens.

The Finnair Plus loyalty program has over four million members worldwide and was first launched in 1992.

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